You can substitute a business name for an I/O element in an attribute value by appending "/bus" to the attribute name in either
               the Find What or Replace With fields in the Change Rules window. 
            
            
            Suppose the 
Catalog-Master variable has the business name 
Master Catalog. Now you want to replace the existing Business Description for the 
Rewrite Catalog-Master rule with the text "
Rewrite Master Catalog." You would select the Business Description attribute in the 
Select Attribute field and enter in the 
Replace With field: 
[Name/bus]